"I have been wanting to venture into animal prints for a while. When I knew we were going ahead with it, I wanted to make sure it had the Lug personality. I wanted it to feel neutral but also have a subtle touch of print, so that it had the versatility to coordinate with a lot - very much like how our camouflage prints wear! In terms of inspiration, my favorite Skechers sneakers in leopard print provided the daily inspiration I needed to one day venture into the animal print world!"
–Ami Richter, Designer and Co-Founder