Pattern: Aloha Navy
Spring 2019
You had me at Aloha
"It's no secret that I designed this print with Hawaii in mind. Influenced by the bright, beautiful flowers and lush greenery of the islands, Aloha captures the feeling of a happy getaway, evoking feelings of fun and laughter. It's where memories are made with family and friends."
–Ami Richter, Designer and Co-Founder
Inspired by the recent popularity of hibiscus leaves in home decor, and paired with a pop of bright coral, the goal of this print was to be playful yet sophisticated. Special attention was paid to the lines throughout the design. These lines were added to represent water and the infinite view of blue when you stare out into the ocean.
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"I was frustrated that I couldn't find colorful and functional handbags, backpacks, and travel accessories. I wanted to design the perfect silhouettes that are all about smart organizational compartments and colorful palettes to help you stay organized and enjoy life's moments."
–Ami Richter, Designer and Co-Founder